This course has expanded my understanding of modern mass media and its integration into daily life. I have learned how mass media serves as an essential platform for accessible information and advertising, aiming to capture attention while influencing consumer behavior. Advertising, a prominent component, emphasizes the balance between delivering information and promoting products
I have understood the linguistic diversity present across various platforms like newspapers, TV programs, websites, and radio channels. These platforms encompass diverse categories, including news reports, articles, editorials, advertisements, and entertainment segments, demonstrating the multifaceted nature of communication in the media landscape
Furthermore, the course highlighted the significance of social media as a modern form of electronic communication. It enables users to share values, knowledge, and ideas, fostering global interaction. Social media has transformed society’s approach to information distribution
Additionally, I have familiarized myself with key media terminologies, such as “soundbite,” which refers to compelling excerpts from speeches, and “voiceover,” which adds narration to media productions. Concepts like “headline” and “lead” help structure impactful articles, while tools like “infographics” aid in presenting complex data visually
Overall, this course has deepened my understanding of mass media's pervasive role and equipped me with critical skills to navigate its linguistic and communicative